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Therefore, this target group should be given more attention than it often is. For example, representatives of retail stores, which works directly does not work, will appreciate the desire of the manufacturer to provide informational materials to help retailers when dealing with customers, the ability of operational advice, etc. Communication intermediaries (PR domain). If a company aims to shape public opinion about themselves and the products it sells, the more so if company has a public relations office, the site can serve as an excellent tool for communications with journalists, not to mention the fact that the thought of interaction with the PR office of the company is able to forming the base contact information, for example, by registering for access to private materials to the press or the provision of e-mail to receive priority press releases. Suppliers. About the fact that the site may be an effective tool when working with suppliers, often overlooked. But the company's business processes related to procurement, often can be optimized by using advanced features of information technology. Think, for example, the possibility of obtaining bids for the supply in a standard form – as it would facilitate the work of the department of supply compared to the options! Competitors.

About the competition at Site design practically do not remember. However, recent trends indicate a desire to key players (in the same industry) to be able to communicate and discuss industry issues. Maybe we should pay for it attention? After all, those who take the initiative, can take advantage of. Crawford Lake Capital is open to suggestions.